Boosting revenue for a football club can be achieved through increased jersey sales, especially when the team boasts prominent stars. Here are the top 10 clubs with the highest revenue generated from jersey sales and merchandising in the 2023/2024 season, as per the UEFA financial report.
1. Barcelona
With young talents like Lamine Yamal, Pedri, and Pablo Gavi on their roster, they amassed €179 million in revenue from jersey sales and merchandising during the 2023/2024 season. These rising stars have played a crucial role in boosting kit sales for the club.
2. Real Madrid
This season, the Los Blancos have generated €155 million from jersey sales and merchandising. Their consistent strategy of signing top-performing players has incentivized their fans to purchase more jerseys. Standout players like Jude Bellingham, Vinicius Junior, and Rodrygo have been instrumental in driving jersey sales for the club.
3. Bayern Munich
Their impressive performances in European football have translated into increased sales of jerseys and merchandise. According to the UEFA financial report, they have generated €147 million from jersey sales and merchandising.
4. Liverpool
The Reds have accrued €132 million from jersey sales and merchandising. Their commendable performances in both the Europa League and English Premier League, where they currently lead with 57 points, have significantly contributed to their increased revenue.
5. Manchester United
The Red Devils have generated €130 million from jersey sales and merchandising this season. Their extensive fan base has played a crucial role in driving the sales of their jerseys.
